Whether you're a company that's been around the block a few times or you're brand spankin' new to the industry - we work with businesses and organizations,
of all sizes, to:
clarify their purpose
clearly communicate that purpose
to their audience
understand the customer journey
and reverse engineer a path to
success for their goals
A thorough analysis of your business is critical for any future marketing and business plans.
Roadmapping identifies the strengths and weaknesses in a brand’s competitive landscape, allowing your company to better understand:
the most effective way to target your customers
and giving you the ability to make informed decisions about how to grow your brand
POST VIDEO PRODUCTION
The process doesn’t stop after the videos been captured. In post production, we edit and color correct footage, choose the perfect soundtrack, and apply basic graphics (if necessary).
This is where everything comes together, and is prepped for your social media platforms.
Positioning is the key stone of a brand.
what your brand means to your audience
how it differentiates itself from the competition
and how it makes your audience feels
Overall, brand positioning is about solidifying an emotional connection with your customers.
It’s how you want your company to be perceived whether you're in the room or not.
CUSTOMER AVATAR & CUSTOMER JOURNEYS
We help identify your brand's target market by creating a customer avatar (or customer profile) that best represents your brand's target market.
We then do research to identify some of their most pressing paint points that you can address so they're more likely to interact with your business.
Not only does this information provide insight into the psychology of your audience, it'll help us define their customer journey while interacting with your brand.
If content is king, then your distribution strategy is the kingdom.
We'll manage your Facebook ads to grow your brand's awareness and scale profits with your digital advertising.
By knowing the customer avatars to your business, we'll be able to create sales funnels and plan out the customer's journey that will build brand awareness and scale profits with your digital advertising.
This will give you the freedom to work on your business, instead of in it.